Tag : club management

For club management professionals, experience is essential — but recognized professional credibility is what sets leaders apart.

Earning your CCM is more than completing courses. It’s a structured professional journey that validates your knowledge, leadership ability, and commitment to excellence in club management.

Bill Stepec
CMAC Ontario Branch – Membership, Marketing & Communications Chair
Director of Marketing & Communications, Ontario Racquet Club

Bill Stepec is an experienced club marketing professional with deep roots in the club industry and a strong commitment to advancing both club-level member engagement and broader industry development through volunteer leadership.

By: Clayton Elliot and Brad Milligan
Co-Founder and CEO
AceCall.ai

Private club leadership has always been about stewardship.

Stewardship of culture.
Stewardship of reputation.
Stewardship of capital.
Stewardship of people.

General Managers and COOs operate at the intersection of governance, operations, and member expectations. You are expected to see around corners, not just manage what is directly in front of you.

In 2026, one of those corners is artificial intelligence.

Martin Piché, CCM, BSc.
CMAC Ontario Branch – Secretary Treasurer
Chief Operating Officer, Scarboro Golf & Country Club

Martin Piché is a seasoned club management professional whose leadership and deep industry experience contribute to operational and strategic financial stewardship across the Ontario club sector.

Andrew Vento
Program Coordinator
Humber College’s Professional Golf Management (PGM) program

If you’re passionate about golf and envision a future in the industry—whether as a head professional, club manager, tournament organizer, instructor, or entrepreneur—then you already know that success in this field takes more than a good swing. It requires a deep understanding of the business of golf, leadership skills, and strong industry connections. That’s exactly where a Professional Golf Management (PGM) Program comes in.